Dubai Emaar Hospitality adopts Microsoft tech to optimise operations

Microsoft has announced that Emaar Hospitality Group, the hospitality and leisure business of Dubai-based Emaar Properties, has chosen to adopt Dynamics 365 for Finance and Operations as part of a visionary digital-transformation journey, according to TradeArabia News Service.

“We are a global leader in providing memorable lifestyle experiences,” said Olivier Harnisch, chief executive officer of Emaar Hospitality Group. “We are transforming our business model through digitization that would take us to the next level in providing world-class service to our guests. In this, we are setting our fundamentals right and we needed core business applications that will drive new operational efficiencies and support future innovation. With Dynamics 365 for Finance and Operations, we have the balance between back-end control and customer-facing agility.”

As Emaar Hospitality Group mapped out its digital transformation roadmap, the company decided to optimise its operations by replacing outdated legacy systems with a Dynamics 365 for Finance and Operations that brings agility, flexibility and the power to balance the intricacies of financial control with the changing needs of guests.

Dynamics 365 for Finance and Operations allows organisations to unify global financials and operations, and because of its Common Data Model, business leaders have access to a holistic information ecosystem that allows them to make fast, informed decisions. Dynamics 365 also helps provide a 360-degree view of the whole business to key personnel, who can use visual representations of vital operational areas to adapt quickly to changing market demands, and drive business growth.

“Microsoft Dynamics 365 for Finance and Operations enables the end-to-end digital transformation of a business,” said Sayed Hashish, regional general manager, Microsoft Gulf.

“Emaar Hospitality Group will now have the ability to completely redefine its business processes, and deliver a consistent, customer journey while dramatically improving both service levels and employee productivity, and greatly reducing operational costs. Microsoft has a longstanding partnership with Emaar and we look forward to continue supporting their vision with our technologies and innovations.”

Emaar Hospitality Group’s implementation of Dynamics 365 for Finance and Operations is part of a larger business-transformation programme that will enable the organisation to expand its business reach and introduce new operating models, while continuing to improve its world-leading customer service levels.

Dynamics 365 for Finance and Operations will help Emaar Hospitality Group staff close books faster, deliver robust reporting, increase profitability with business intelligence, and ensure global compliance. The solution will also bring newfound agility and efficiency to the group’s delivery of service to guests, allowing more efficient planning, scheduling, resourcing and cost management.

The group’s hotels and restaurants will also benefit from a modernised supply chain with unified, advanced, predictive warehousing and stock management, to ensure they can always fulfil their guests’ desires.