ValU, MENA’s leading universal financial technology powerhouse, declares its expansion in Jordan early 2024, following a comprehensive market research in the region. The company also has an on-going study to expand in North Africa.
ValU announces that the company prepared the needed documents in order to be presented to the Central Bank of Jordan, moreover they signed deals with Jordanian traders during the last 18 months.
The company has excluded the Saudi Arabian market from their plan, commenting that the current market conditions do not permit a flexible implementation of its full suite of financial solutions.
Walid Hassouna, CEO of ValU, expressed his enthusiasm regarding the company’s expansion in the Jordanian market, stating, “we are thrilled to bring ValU’s innovative solutions to Jordan. The decision to expand in Jordan aligns perfectly with our strategy of prioritising markets with plug-and-play market dynamics.”