Drake is easily one of the most meme-able musicians out there, and his latest album Scorpion has already provided plenty of timeline fodder. One of the project’s highlights is undoubtedly “In My Feelings” – its Atlanta sample and Instagram bio-worthy lines have already inspired plenty of memes, and most recently, a viral dance challenge.
In just a few weeks, more than 79,000 posts have populated the #InMyFeelingsChallenge hashtag on Instagram, but it all started with Instagram user theshiggyshow. On June 29, the widely followed comedian shared a video of himself dancing (or “doing the shiggy,” as he calls it) in the street and using moves that perfectly synced up to Drake’s lyrics. When Drake sang, “Kiki, do you love me?” he made a heart gesture with his hands, and he made a driving motion with his arms for the “Are you riding?” line of the song.
Since then, others have been joining into the dance, dubbed the #InMyFeelingsChallenge or #DoTheShiggy
Step aside, Mannequin Challenge. This year has brought a new viral sensation to town — the “In My Feelings” Challenge — and it requires a bit more effort than simply standing still while “Black Beatles” plays in the background.
This popular dance craze has been sweeping the internet, with thousands of social media users (celebrities included!) sharing videos doing the same exact same moves to the tune of Drake’s hit Scorpion song “In My Feelings”.
Since that original video was posted, it spread like wildfire, and everyone from Will Smith to Sterling K. Brown started getting in on the dance challenge, mimicking the moves flawlessly. Read on to see where it all began, followed by a handful of on-point interpretations of the challenge.
“Everyone knows Ciara’s a dancer, but you [haven’t] seen her dance in a while. I was like, ‘Oh, snap.’ To see her dance to something that I helped start is great, and having her husband Russell [Wilson] in the background all calm, it made it funny and cool at the same time.