حفلة 2024

Tencent bullish on future games industry growth in Middle East

Tech giant Tencent Holdings Ltd and PUBG MOBILE, jointly released a whitepaper which highlights the future of the games industry and its ecosystem. It illustrates the contribution that video games are making to regional economic and social development.

The whitepaper, which incorporates market research from global games and eSports analytics company Newzoo, reveals that the Middle East and Africa games market will reach total revenues of $4.8 billion in 2019 and is expected to reach $6.0billion by 2021. Meanwhile, the total global market, which includes games revenue from all platforms including Mobile Games, Console, and PC Games, is expected to be worth $148.8 billion in 2019.

Vincent Wang, Head of PUBG MOBILE, Tencent Games, speaks during a keynote address and panel discussion as part of ON.DXB, the new regional film, game, video, and music festival which took place at Dubai Studio City on November 21.

 

Entitled, The Future of the Games Industry & Ecosystem, the whitepaper includes an overview of the regional games market. It also looks at the future prospects for the video games sector, including the rise of mobile gaming and cross platform gaming, the growth of eSports in the region, and the potential of games to bring positive benefits for economic and social development.

“With the increase in the penetration of mobile phones, the way of how people consume media is changing. As one of the leading internet technology companies in the world, we believe that technology advancements can boost the evolution of how people entertain.” Vincent Wang, Head of PUBG MOBILE, Tencent Games said.

Tencent and PUBG MOBILE officials during a keynote address and panel discussion as part of ON.DXB, the new regional film, game, video, and music festival which took place at Dubai Studio City on November 21.

 

“Tencent and PUBG MOBILE is committed to bringing the best game experience to our players and connect our players with joy and fun.”

The whitepaper examines the potential of the games market in the region, to both to look at the market in terms of revenue, and also to consider other areas where games are bringing benefits. Games are becoming one of the major economic contributors to digital economies; they have become the primary entertainment choice for many people, and games are also reaching into new areas such as education and the workplace, to increase engagement and interaction, and enable new and exciting ways of interacting with the world around us.

The whitepaper was launched during a keynote address and panel discussion as part of ON.DXB, the new regional film, game, video, and music festival which took place at Dubai Studio City on November 25.

Vincent Wang, Head of PUBG MOBILE, Tencent Games; and Jim Liu, Expert Lecturer at Tencent Institute of Games

 

The panel comprised of experts on games and related sector, including Vincent Wang; Tom Wijman, Senior Market Analyst, NewZoo; Jim Liu, Expert Lecturer, Tencent Institute of Games; Rafed Salem, Head of Localization, Riot Games; and Dr. Hock Chuan Lim, Assistant Professor, University of Wollongong in Dubai. The panel discussed the opportunities of the regional games market, and other topics including the contribution of games to the digital economy of the region and the positive impact of games on education and career development.

Newzoo’s primary consumer research surveyed more than 62,500 respondents across 30 key countries, which account for more than 90 percent of global game revenues.

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