Egyptian Silicon 21 to join Cisco Connect 2016 as golden sponsor

By aya salah On May 28, 2016

Egypt’s value-added distributor (VAD) of data communication and networking equipments Silicon 21 announced its participation as the golden sponsor in Cisco Connect Egypt 2016. The event will take place in Cairo on June 1-2.

Silicon 21 is considered one the biggest partners and distributors of CISCO SYSTEMS in the Egyptian market with annual operations worth of millions of dollars, said Hazem El Sharabasy, CEO at Silicon21.

Cisco Connect is considered an extension to the Cisco Expo. Cisco Connect Egypt 2016 will shed light on digital transformation which has become a necessity for all institutions, agencies, governmental and non-governmental organisations seeking to develop and enhance their services and facilitate their reach to users. Digital transformation does not only mean the application of technology inside the organisation but also a comprehensive programme that includes the whole organisation.

This programme affects the manner and way of operations internally as well as the way services are rendered to targeted audience to make these services easier, faster, more accessible and secure. The conference will also discuss obstacles that hinder the digital transformation process in organisations in addition to state-of-the-art security solutions to limit the dangers of cyber-attacks.

David Meads, Vice President of Cisco Africa, Wendy Mars, Vice President of Enterprise Business Group at Cisco Europe in the Middle East, Africa, and Russia regions, and Ayman Elgohary, President and General Manager of Cisco Egypt, will inaugurate the opening session of Cisco Connect Egypt 2016 on June 1.

The event will witness the attendance of hundreds of CEOs, directors, key decision makers across different verticals, in addition to IT and digital technology experts.

Mohamed Abou El Magd, General Manager at Silicon 21, said that his company achieved a business volume of 350 million Egyptian pounds, a number that is expected to increase to hit 500 million pounds by the end of 2016.