GE Healthcare, Alfa Healthcare launch Definium XR120 in Egypt

GE Healthcare, in partnership with Alfa Healthcare, on Sunday announced the launch of Definium XR120, an X-ray equipment that brings the world of digital technology to imaging facilities to deliver continuity of patient care in Egypt.

Inspired by the need to deliver a cost-effective digital alternative to analogue imaging technology, Definium XR120 streamlines workflow and saves valuable time, while providing wireless access to critical data from anywhere. Through a faster mobile image acquisition —within two seconds— the equipment helps radiologists make safer, swifter decisions with the ability to view multiple shots on the go and get a simultaneous access to data for multiple patients from multiple rooms—all by one detector.

In order to expend its market presence across North East Africa, GE Healthcare onboarded a channel partner, Alfa Healthcare, to be their X-RAY distributor on the Egyptian market.

“Through this new partnership with Alfa Healthcare, GE Healthcare is highlighting its commitment to expand its presence in Egypt and deliver the latest X-Ray technologies to our customers across the country” said Amr Kandil, Managing Director for GE Healthcare in North East Africa.

“The launch of the Definium XR120 is a great example of that, and a direct correlation to the company’s commitment to early detection for the customer and ultimately the patient”.

Muwafak El Mabrok, CEO of Alfa Healthcare said: “Our first priority through this partnership with GE Healthcare is to support Egypt’s healthcare system by providing the best in class X-Ray technologies, and we underscore that with 12 months payment facility for our customer to acquire the equipment”.

X-Ray the world’s oldest form of medical imaging, is the hospital’s first impression of a patient. Just like first impressions with people, the first image taken helps set the path going forward. More than 300 GE healthcare X-Ray technologies are installed in the country, across public and private healthcare facilities, helping radiologists and doctors do the right diagnostic with quality and speed.

Recently, X-ray just got a whole lot smarter as GE Healthcare received FDA Clearance of First Artificial Intelligence Algorithms Embedded On-Device to Prioritize Critical Chest X-ray Review. Critical Care Suite is an industry-first collection of artificial intelligence (AI) algorithms embedded on a mobile X-ray device. Built in collaboration with UC San Francisco (UCSF), using GE Healthcare’s Edison platform, the AI algorithms help to reduce the turn-around time it can take for radiologists to review a suspected pneumothorax, a type of collapsed lung.

With close to 20 years of direct presence in the country, and in partnership with its channel distributors, GE Healthcare provides transformational medical technologies and services, shaping a new age in patient care. To date, GE has more than 14,000 healthcare technologies installed across Egypt to help bring better health to more people. Today the company employs a strong local workforce of over 200 employees across three regional offices in Cairo, Alexandria, in addition to a new one in Assiut under construction, all those are serving as a hub for Egypt.