Sharm El Sheikh’s African Tourism Forum goes annual

The organisers of the African Tourism Forum 2024 in Sharm El Sheikh announced on Wednesday that the forum will be held annually, following the success of the inaugural event.

The forum, held May 20–21, saw the attendance of over 2,000 officials, including ambassadors, hotel operators, and tourism companies from Europe and Africa.

The event was organised by the Ministry of Tourism and Antiquities, the General Authority for Investment and Free Zones (GAFI), the South Sinai Governorate, the Egyptian African Businessmen’s Association, GMT Fuarcilik, and Rixos Hotels and Resorts Egypt.

The two-day conference successfully introduced international investors to investment opportunities in the tourism sector in Egypt and Africa.

It highlighted investment incentives offered by African governments, plans by tourism ministries and agencies to attract investment, as well as the competitive advantages of each country, including natural and historical sites, an available workforce, and an attractive and supportive environment for investment and tourism.